Google Analytics is a powerful tool that tracks and analyzes website traffic for informed marketing decisions.
Service URL: policies.google.com (opens in a new window)
_gali
Used by Google Analytics to determine which links on a page are being clicked
30 seconds
_ga_
ID used to identify users
2 years
_gid
ID used to identify users for 24 hours after last activity
24 hours
_gat
Used to monitor number of Google Analytics server requests when using Google Tag Manager
1 minute
_gac_
Contains information related to marketing campaigns of the user. These are shared with Google AdWords / Google Ads when the Google Ads and Google Analytics accounts are linked together.
90 days
__utma
ID used to identify users and sessions
2 years after last activity
__utmt
Used to monitor number of Google Analytics server requests
10 minutes
__utmb
Used to distinguish new sessions and visits. This cookie is set when the GA.js javascript library is loaded and there is no existing __utmb cookie. The cookie is updated every time data is sent to the Google Analytics server.
30 minutes after last activity
__utmc
Used only with old Urchin versions of Google Analytics and not with GA.js. Was used to distinguish between new sessions and visits at the end of a session.
End of session (browser)
__utmz
Contains information about the traffic source or campaign that directed user to the website. The cookie is set when the GA.js javascript is loaded and updated when data is sent to the Google Anaytics server
6 months after last activity
__utmv
Contains custom information set by the web developer via the _setCustomVar method in Google Analytics. This cookie is updated every time new data is sent to the Google Analytics server.
2 years after last activity
__utmx
Used to determine whether a user is included in an A / B or Multivariate test.
18 months
_ga
ID used to identify users
2 years
When I first started blogging, I wrote about some pieces of motherhood I was enduring that truly shook me to my core. I have traveled down a difficult and tumultuous path of parenting, to discover that there is a purpose to this journey. I am my child’s mother for a reason. My dear friend Kristi, invited me over to share my story and this powerful message over at her incredible blog, Finding Ninee, where her series of “Our Land” posts always inspire me. I am honored to contribute to the mission of being in a community where wonder and empathy rule. Her guest series is one you don’t want to miss. Please click on over to her place and share your thoughts on your journey in parenting. I would absolutely love for you to come visit me and read my Our Land Guest post over at Finding Ninee. And while you are there, be sure to take a look around. You won’t be disappointed in what you find. I promise!
Heading over to visit now!
Thank you so much Michelle!!! XOXOXO
Read it, commented and loved it, Chris. Thanks for sharing again!! 🙂
I love you Janine. I just love you… 🙂
On my way over!!
Thanks for taking the time to stop here honey!! Wait- did I see you over there? Going back to check.
Thank you again, my gorgeous friend, for allowing me the honor of featuring your lovely words on Our Land. I so appreciate it. And you.
No- thank YOU for allowing ME the honor of featuring my words on Our Land!! 🙂 Seriously- so honored to be there, Kristi. LOVE you BIG. XOXO
Loved it as always. And love you.
Oh Susannah… I love you right back. XOXO
Chris, it was so beautiful. So beautiful.
I am so happy for the peace you all have found in your lives.
Thank you so so much my friend! I appreciate you. XOXO
I feel like this is my lucky day. I get to go read an old favorite blogger on a new favorite’s page!
AW!!! SO sweet you are, honey!! You will LOVE her series over there, if you haven’t found it already!! 🙂
Oh, I just *LOVED* this post!! I know I wind up saying this about all of your posts, but that doesn’t make it any less true!! <3 –Lisa
And each time you tell me that, it’s like the FIRST time for me… how on EARTH could I ever get tired of your beautiful praise??!!!! XOXOXO I am incredibly grateful every. Single. Time.
Oh, I try to never miss and Our Land, and it seems I have! And it’s by YOU, Chris! Headed over there RIGHT NOW!
AW! I hope you liked it Rachel! Will head over there to see your response! 🙂
Headed to visit! XO SSSF! ~A~
You’re such a love, SSSF!!!! Thank you- SO grateful for YOU!!!
Read it. Loved it. Commented on it. 🙂
I love reading here more every time I come!
Oh Lisa! You just made my day. 🙂 THANK YOU so so much!!!