Google Analytics is a powerful tool that tracks and analyzes website traffic for informed marketing decisions.
Service URL: policies.google.com (opens in a new window)
_gali
Used by Google Analytics to determine which links on a page are being clicked
30 seconds
_ga_
ID used to identify users
2 years
_gid
ID used to identify users for 24 hours after last activity
24 hours
_gat
Used to monitor number of Google Analytics server requests when using Google Tag Manager
1 minute
_gac_
Contains information related to marketing campaigns of the user. These are shared with Google AdWords / Google Ads when the Google Ads and Google Analytics accounts are linked together.
90 days
__utma
ID used to identify users and sessions
2 years after last activity
__utmt
Used to monitor number of Google Analytics server requests
10 minutes
__utmb
Used to distinguish new sessions and visits. This cookie is set when the GA.js javascript library is loaded and there is no existing __utmb cookie. The cookie is updated every time data is sent to the Google Analytics server.
30 minutes after last activity
__utmc
Used only with old Urchin versions of Google Analytics and not with GA.js. Was used to distinguish between new sessions and visits at the end of a session.
End of session (browser)
__utmz
Contains information about the traffic source or campaign that directed user to the website. The cookie is set when the GA.js javascript is loaded and updated when data is sent to the Google Anaytics server
6 months after last activity
__utmv
Contains custom information set by the web developer via the _setCustomVar method in Google Analytics. This cookie is updated every time new data is sent to the Google Analytics server.
2 years after last activity
__utmx
Used to determine whether a user is included in an A / B or Multivariate test.
18 months
_ga
ID used to identify users
2 years
Dropped by “Mothering from Scratch” and read your post. Great post btw! ;-))
Thanks so much for your support Michell! Still praying for you and your dear friend’s family…
Oh, congratulations! That’s so, so very exciting!
Thank you so much Galit, for your support! It truly means the world to me, coming from you. 🙂
Chris – I loved your post. I dont have a facebook account…technical dork… so I was stopped in my tracks. I like and am inspired by the way you’ve handled adversity with Cass and her medical troubles. I especially liked what you said about surrendering. In our darkest moments, perhaps that is the only way to find serenity…through giving it up to God and praying for His help, guidance, and love.
OH sis, so kind of you to respond and I love your support more than words can say!! It’s tricky navigating around here…I stumble trying to figure it all out too. We do NOT have the “technical gene”!!! 🙂
So cool! Congrats. I am headed over to check it out. BTW, thanks for the comment love. 🙂
Thanks Laurie!! I appreciate you coming over to check my blog out, and share some comment love as well… 🙂 Will hop over to the site to see if you shared there too!!